T & C

T & C

T & C

Effective Date: 18/04/2025

Last Updated: 18/04/2025

Welcome to Ardent & Pierce Capital (“A&P”), a boutique capital advisory firm based in London. These Terms and Conditions (the “Agreement”) govern your access to and use of our website, services, and associated content (“Services”). By using our Services, you agree to comply with and be bound by these Terms. If you do not agree, please refrain from using the Services.


1. Acceptance of Terms

By accessing or engaging with A&P, you confirm that you have read, understood, and agree to be bound by these Terms, along with our Privacy Policy and any other policies posted on our site. These Terms apply to all users of our platform and Services, including but not limited to visitors, clients, partners, and institutional investors.


2. Changes to Terms

A&P reserves the right to modify or update these Terms at any time without prior notice. Any changes will become effective upon being posted on our website. Continued use of the Services after such changes constitutes acceptance of the updated Terms. Users are encouraged to review these Terms periodically.


3. Eligibility and User Accounts

3.1 Eligibility

To use A&P’s Services, you must be at least 18 years of age or the legal age of majority in your jurisdiction.


3.2 Account Registration

Certain Services may require registration or submission of information. By providing such details, you agree to ensure accuracy and completeness. You are responsible for safeguarding your information and any actions taken under your profile or submissions.


3.3 Account Security

A&P is not responsible for any loss or damage arising from unauthorized use of your account. Notify us immediately of any suspected breach of security.


4. Services

4.1 Advisory Mandates

Descriptions of our Services, including capital advisory, M&A advisory, deal origination, and investor relations, are provided for informational purposes. While we act with professionalism and discretion, we do not guarantee specific transaction outcomes.


4.2 Fees and Payment

Engagement terms, including fees, retainers, or success-based compensation, are defined in individual engagement agreements. Fees are subject to contract and may vary depending on scope and outcomes.


4.3 Right to Refuse Engagement

A&P reserves the right to decline mandates or terminate engagements at its sole discretion, particularly where potential conflicts of interest, regulatory risks, or inappropriate conduct arise.


5. Code of Conduct

All clients, partners, and users agree to conduct themselves professionally and respectfully when engaging with A&P. Prohibited conduct includes but is not limited to:

  • Misrepresentation of business or financial information

  • Abusive, discriminatory, or harassing behavior

  • Unlawful or fraudulent activity

  • Unauthorized commercial solicitation or spamming

Violations may result in termination of Services.


6. Intellectual Property

6.1 Ownership

All content, branding, design, graphics, and materials on the A&P website are the exclusive property of A&P or its licensors, protected by intellectual property laws. Unauthorized use is strictly prohibited.


6.2 Client Materials

Any documents or data provided by clients remain their property. A&P may use such materials solely for the purpose of providing agreed Services, in line with confidentiality obligations.


7. Privacy and Data Use

A&P values client privacy and is committed to protecting your information. Personal or business data submitted will be processed in accordance with our Privacy Policy. We may collect and use data for service delivery, compliance, analytics, and communication.


8. Third-Party Services

Our Services may involve third-party platforms, tools, or introductions. A&P is not responsible for the practices, outcomes, or liabilities of any third parties engaged. All third-party dealings are undertaken at your own risk.


9. Disclaimers and Warranties

The A&P website and Services are provided on an “as is” and “as available” basis. While we act diligently, A&P does not warrant that outcomes of capital raising, M&A transactions, or other advisory services will meet expectations. We disclaim all implied warranties, including merchantability, fitness for purpose, and non-infringement.


10. Limitation of Liability

To the maximum extent permitted by law, A&P and its affiliates shall not be liable for any direct, indirect, incidental, consequential, or special damages, including but not limited to loss of profits, data, opportunities, or goodwill, arising from:

  • Use or inability to use our Services

  • Decisions made based on advisory content

  • Errors, omissions, or delays in execution

  • Unauthorized access to client information

Our total liability in any matter shall not exceed the amount paid by the client under the specific engagement agreement in the six months preceding the claim.


11. Indemnification

You agree to indemnify and hold harmless A&P, its partners, employees, and affiliates from any claims, liabilities, damages, losses, or expenses (including legal fees) arising from your use of our Services, breach of these Terms, or violation of third-party rights.


12. Termination

A&P reserves the right to suspend or terminate Services at its discretion for violations of these Terms, misconduct, or unlawful activity. Termination may include withdrawal from ongoing mandates. You may also terminate your engagement in accordance with the provisions of your contract.


13. Governing Law and Jurisdiction

These Terms are governed by and construed in accordance with the laws of England and Wales. Any disputes arising under this Agreement shall be subject to the exclusive jurisdiction of the courts of England and Wales.


14. Entire Agreement

These Terms, along with our Privacy Policy and individual engagement contracts, constitute the entire agreement between you and A&P. They supersede any prior agreements or understandings.


15. Contact Information

For questions or concerns about these Terms, please contact:

Ardent & Pierce Capital

confidential@ap-capital.co

London, United Kingdom

Based in:

London, UK

Based in:

London, UK

Based in:

London, UK